Platform Features
End-to-end capabilities for designing, fielding, and analyzing US financial surveys.
Methodology You Can Defend
Our platform supports complex sample designs including stratification by region, income decile, and credit tier. Weighting routines align to American Community Survey margins, and every deliverable includes a technical appendix describing assumptions, effective sample sizes, and confidence intervals.
Questionnaires are pilot-tested for comprehension and translated where needed for Spanish-dominant households. We document mode effects when blending online and phone completion to preserve trend integrity across waves.
Capabilities
Everything Your Research Team Needs
Panel Management
Recruit, verify, and refresh a national panel with fraud detection, duplicate suppression, and recontact rules.
Questionnaire Studio
Branching logic, quota controls, and version history with IRB-friendly consent capture.
Privacy Controls
Role-based access, de-identified exports, and retention schedules aligned to client policy.
Live Field Dashboard
Monitor completes, breakoffs, and quota fills in real time during fielding.
Executive Reporting
PDF and PowerPoint summaries with narrative interpretation from senior researchers.
API & Data Feeds
Secure delivery of CSV, JSON, or SPSS files to your warehouse on a schedule you define.
Compliance & Quality Assurance
Why Not Society maintains documented policies for data minimization, respondent rights, and incident response. Clients in banking and insurance receive SOC-aligned process descriptions and can request security questionnaires during procurement.
Quality checks include speeders, straight-lining detection, attention filters, and post-field reconciliation against external benchmarks where available. Failed interviews are excluded with transparent reporting in the codebook.
We support California Consumer Privacy Act requests and provide opt-out pathways integrated with our unsubscribe workflow. Cookies on our corporate site are distinct from research instruments; panelists receive clear notices at enrollment.
Custom studies can include third-party audit rights for sample composition verification, subject to confidentiality agreements.